# Manage affiliate links

Managing affiliate links effectively is crucial for both merchants and affiliates to ensure smooth operation and maximize the success of the affiliate program. In BixGrow, merchants and affiliates have various links and options for customizing, shortening, and managing affiliate links.&#x20;

* [Default affiliate link](/affiliate-links/manage-affiliate-links/default-affiliate-link.md): When an affiliate signs up for your program through BixGrow, a default affiliate link is automatically generated. This link is unique to each affiliate and is usually based on the main URL of your store, with a tracking parameter appended to it.
* [Product link](/affiliate-links/manage-affiliate-links/product-link.md): Affiliate link to a specific product instead of your store's homepage.
* [Custom link](/affiliate-links/manage-affiliate-links/custom-link.md): Custom links offer both merchants and affiliates the flexibility to tailor links to specific campaigns.
* [Auto-shortened link:](/affiliate-links/manage-affiliate-links/auto-shortened-link.md) BixGrow offers an auto-shorten feature for affiliate links, which is especially useful for merchants who want to simplify links automatically. When this feature is enabled, the default affiliate link is shortened automatically as soon as an affiliate signs up for your program.


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